Competitive intelligence supports the needs of enterprise professionals, marketing & sales teams, corporate strategy, product managers and research professionals in highly competitive and regulated industries. This course provides a comprehensive picture on competitive intelligence as a key practice for organizations while introducing students to the requirements of strategic competitive intelligence as a field of practice.
At the end of the course, students will:
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This course aims to develop skills in information communication, debriefing, counterintelligence and misinformation by applying specific techniques ...
The general objective of this course is to understand the meaning of the main economic indicators and how they are impacting the business environment.
The aim of this seminar is to provide students with a general understanding of the research process.