Competitive intelligence supports the needs of enterprise professionals, marketing & sales teams, corporate strategy, product managers and research professionals in highly competitive and regulated industries. This course provides a comprehensive picture on competitive intelligence as a key practice for organizations while introducing students to the requirements of strategic competitive intelligence as a field of practice.
At the end of the course, students will:
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One of the most important functions of business information is to reduce the ambiguity inherent in the process of monitoring competition activities by producing ...
Developing a deep and comprehensive understanding of national and international, as well as public and private intelligence systems; acquiring insight on the ...
The course aims to develop students’ knowledge and skills needed to manage cybersecurity, with immediate applicability in digital business, start-ups ...